Top Menu

2. Why People Shop Online

Extract of Chapter 2 Click.ology

Convenience is a clear reason for shopping online, but there is so much more to virtual buying that makes people want to do it. This chapter explores the other areas of what makes people love online shopping. This includes factors such as low prices, the ability to compare prices, the desire to see what other people are buying and the fact that we can get delivery on our terms. This chapter shows that the whole arena of online shopping provides us with much greater control and much wider choice, putting the shopper firmly in charge, which is something the like.

Comments are closed.